For its 26th edition, the Latin Alternative Music Conference (LAMC) continued to serve as a key event for showcasing innovative music en español from the Americas and Spain. Running from Tuesday through Saturday (July 8-12), the 2025 LAMC presents an exciting mix of established stars and promising newcomers across multiple venues in New York City.

The celebrated SummerStage series at Rumsey Playfield in Central Park hosted standout performances on both Wednesday (July 9) and Saturday (July 12), with artists like Colombian folk-pop heroes Morat, mustachioed pop darling Camilo, and rising acts such as Argentina’s Yami Safdie and Colombia’s Ela Taubert taking the stage.

DROM maintained its role as the hub for label-driven showcases from heavyweights like Sony Music Latin and Warner Music Latina, as well as Sounds from Spain. The East Village venue saw sets from Brazilian singer-songwriter Tiago Iorc, Barcelona duo Las Ninyas del Corro, Latin pop artist Juan Duque, and many others. Meanwhile, S.O.B.’s set the stage for acoustic performances — presented by BMI — where acts like Café Tacvba alumni Meme del Real, Chilean icon Beto Cuevas (and La Ley frontman) and Venezuelan singer-songwriter Nella delivered stripped-down renditions of their music.

Beyond the music, LAMC attendees soaked in a lineup of panels and Q&A sessions covering key topics like release strategies, the future of publishing, and women’s empowerment in the music industry. Highlights include Q&A sessions with Camilo and Morat, hosted by Billboard’s Leila Cobo and Jessica Roiz, respectively, and the powerful “Wonder Women of Latin Music” panel presented by Amazon Music. Click here to see the full schedule.

As always, Billboard Latin and Billboard Español has rounded up the most unforgettable performances from this year’s LAMC showcases — from indie darlings to rising global stars, listed alphabetically.

Editor’s Note: This list will be updated after the final show on Saturday.